Mondaine
is a Swiss watch company with a solid pedigree. Their clever watch
design is based on the Swiss railways clocks created by a designer named
Hans Hilfiker in 1944. It is eminently readable and was a whimsical
collector’s favorite for years. Now, however, they’ve decided to add a
little bit of technology to their most designer-centric watch, the
Helvetica.
The
Helvetica line pays homage to the font we all know and love. The watch has a standard
Mondaine face and a sub-dial that displays your activity for that day. The activity tracker uses technology from
MMT to allow step and sleep tracking.
The watch has a two-year battery life and includes activity tracking
and “sleep cycle alarms” that will wake you up when you’re out of deep
REM sleep. It also syncs with your phone to set the date and time. It’s
definitely no Apple Watch, but the goal here is to marry high design
with a little bit of tech.
Pricing isn’t quite clear yet but expect it to be a little less than
$1,000. It was unveiled at BaselWorld this year and points us towards to
what Switzerland is doing to take the smartwatch market head on.