Facebook has a 100-person engineering team that helps advertisers build tools and infrastructure

Stories about Facebook’s advertising business tend to focus on the big numbers — its  billions of users ,  millions of advertisers  or  i...

Thousands of major sites are taking silent anti-ad-blocking measures

It’s no secret that ad blockers are putting a dent in advertising-based business models on the web. This has produced a range of reaction...

Digital ad spend grew 23 percent in the first six months of 2017, according to IAB

Digital ad spending continued to grow during the first six months of 2017, according to the latest  Internet Advertising Revenue Report ....

Twitter says Russians spent ~$1k on six Brexit-related ads

Twitter has disclosed that Russian-backed accounts spent $1,031.99 to buy six Brexit-related ads on its platform during last year’s Europ...

AppLovin scraps acquisition and takes debt financing instead

The story of  AppLovin ‘s acquisition has taken another turn. We  first reported that the mobile ad startup was in acquisition talks  i...

Sources: Snap has acquired Metamarkets for less than $100M to step up its ad tech play

As  Snap , the parent company of Snapchat, gears up to report its quarterly earnings  next week , it looks like the company is making som...

DoubleDutch CEO Bryan Parker is out after a couple of months

Live engagement marketing platform  DoubleDutch  has replaced CEO Bryan Parker, who was appointed from COO to CEO just two months ago, Te...

‘Digital experience’ company Instart Logic raises $30M for global expansion

Instart Logic  has raised $30 million in Series E funding. The company describes its technology as a “digital experience platform.” If ...

Trump and Clinton spent $81M on US election Facebook ads, Russian agency $46K

Russian information troll farm the Internet Research Agency spent just 0.05 percent as much on Facebook ads as Hillary Clinton and Donald...

Shoppable video startup Cinematique has a new CEO and $1.4M in new funding

Cinematique  has a new CEO — investor and entrepreneur Paul Dawalibi. The startup describes its product as enabling “ touchable video ....

In their first Russia hearing, tech giants try to placate Congress (with mixed results)

On Tuesday, the Senate Judiciary Committee kicked off the first of three hearings this week examining the relationship between social med...

Nielsen will use Gracenote’s smart TV data for ad targeting

Nielsen is expanding  its Marketing Cloud  by plugging in smart TV viewership data from Gracenote. Kelly Abcarian, senior vice presiden...