
Vice’s report uses a 360-degree camera system, following correspondent Alice Speri as she navigates the protest, and provides a look at the protest from an immersive perspective that positions the viewer in the middle of the action. Thanks to Speri, this isn’t just a passive experience of being among surroundings, however – it’s a guided news report, which pushes the experience a step further than most of the early immersive video demo footage we’ve seen thus far.
The Vice VR Millions March report was created by Chris Milk and Spike Jonze, and is available via Milk’s VRSE app, available on both iPhone and Android devices. It’s a nice example of recent innovations in VR storytelling in its own right, but it’s also a better entry point than most for a larger number of people because it supports Google Cardboard, which is cheap and readily available, in contrast to things like Milk VR from Samsung and the Oculus Rift developer hardware.

It’s easy to see how VR could provide a compelling medium either for documentary, news reporting or cinema verité-style experiences, based on these new productions. For now, the experience is still something individuals have to actively seek out, and supplement their device kit to enjoy, so it’s unlikely to become a core focus of media organizations soon. Still, VR storytelling is obviously compelling, even with a limited initial audience.